A Closer Look...
Women’s Conference 2021 + 2022
Project summary :
Women's Conference 2021
The theme for Women’s Conference 2021 was “Already Written” and the color pallet given to me consisted of warm neutral colors. Given these guidelines, I designed the promotional slides and social media graphics for this event. The torn page edges and paper texture embody the writing motif and the undulating text displays information is a light, feminine way.
Women's Conference 2022
Our women’s conference design team was tasked with creating a brand around the theme “Send Me, I’ll Go”. The theme was inspired by the verse Isaiah 6:8 “And I heard the voice of the Lord saying, “Whom shall I send, and who will go for us?” Then I said, “Here I am! Send me.” We focused on mailing and travel imagery while designing the brand collateral.
When designing this logo type, I was inspired the wax seals that used to accompany letters and packages. The circle is surrounded by an organically shaped, thin line that is broken through by the type. I wanted the wordmark to look like it was breaking out of the circle and being “sent into the world”.
My Other Projects
Like what you see? There’s more where that came from…